Are you looking to advance your career in the pharmaceutical and healthcare industries?
The pharmaceutical and healthcare industries are going through a big change: in the face of this industrial change, what tools and technologies do industry marketing professionals need to succeed in today’s marketplace?
Prepare to advance your career as a marketing manager in the pharmaceutical and healthcare industries with our Certification for Marketing in Pharmaceuticals Program. Developed by an interdisciplinary team of industry experts from pharmaceutical, biotechnology companies, this program provides a comprehensive overview of key aspects of pharmaceutical marketing including strategic brand planning; market access; communications; integration; product lifecycle management. Designed specifically for those who want to align their marketing strategies with organizational strategies.
After this course, you will be able to:
- Apply the latest techniques to collect, identify and analyze the market
- Perform segmentation, targeting, and customized navigation of the product
- Identify marketing research methods
- Demonstrate how organizations use integrated marketing communications to support their products’ marketing strategies
- Utilize market research information to start and complete marketing strategy planning
- Develop a good market understanding to reduce the risk while making important business decisions
COURSE INFORMATION
Date | Starting June 27, 2022 (5 days, Mon-Fri) |
Location | Liberty Riverside Saigon – 17 Ton Duc Thang St., Dist. 1, Ho Chi Minh City |
CONTACT US
• Email: LV@Learningvictory.edu.vn
• Tel: 028-36200464 / 22203049